VARLEY | CONTENT PRODUCER

• Lead creative concept development and execution of photo and video shoots, and managed pre and post-production flows • Strategically allocated content to website, social media, and lookbooks • Managed campaigns that delivered on promoting follower growth, community engagement, brand awareness, and sales • Developed content strategy and aligned content calendar across channels • Planned, lead, and executed internal and external workflows, ensuring an efficient exchange of information and deliverables • Independently managed budgets and agency relationships, articulated creative intent, and organized partners to bring ideas to life

Fall/Winter 2019 Lookbook

Photographer: Curtis Gibson | Assistant: Rob Self | Talent: Danee Doty | Hair and Makeup: Veronica Lane

Spring/Summer 2018 Lifestyle

DP and Editor: Curtis Gibson | Assistant: Kevin Warnecke | Talent: Jeni del Pozo and Maya Aviezer

Fall 2019 Lookbook

Photographer: Curtis Gibson | Assistant: Kevin Warnecke | Talent: Annabella Barber | Hair and Makeup: Kat Laskey

Fall 2018 Lifestyle

DP and Editor: Curtis Gibson | Assistant: Kevin Warnecke | Talent: Remy Kam

Over 17,000 views on Instagram

Best performing content in 2018

Winter 2019 Lifestyle

Photographer: Curtis Gibson | Assistant: Kevin Warnecke | Talent: Claire Grieve

Making Moves Campaign for International Women's Day

DP and Editor: Curtis Gibson | Assistant: Kevin Warnecke | Talent: Anine Bing, Jenny Packham, Ashley Merrill of Lunya, Michelle Kennedy of Peanut, and Marissa Hermer of The Draycott

To celebrate International Women's Day, we went behind the scenes of Los Angeles and London's prominent fashion and wellness brands to see how their female founders balance family, career, and self-care

Three-part video series on Instagram, gaining over 7,500 total views

Spring/Summer 2019 Lookbook

Photographer: Curtis Gibson | Assistant: Kevin Warnecke | Talent: Charo Ronquillo | Hair and Makeup: Veronica Lane

Spring/Summer 2018 Lifestyle

DP: Curtis Gibson | Assistant: Kevin Warnecke | Talent: Danielle Acoff | Editor: Tenthree | Script: Cat Kustes

Spring/Summer 2019 Lookbook

Photographer: Curtis Gibson | Assistant: Kevin Warnecke | Talent: Charo Ronquillo | Hair and Makeup: Veronica Lane

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